About
Pragmative is a boutique public relations and communications consultancy that brings an impactful blend of expertise, intellect, and ingenuity to corporate brand building and storytelling.
Pragmative counsels companies, executives, and entrepreneurs across various facets of financial / professional services, financial technology, and media & entertainment on effectively positioning their brands, differentiating their offers, and articulating their value to audiences.
Pragmative conceptualizes, blueprints, and executes multiplatform campaigns that support business objectives, enhance perceptions, and drive measurable outcomes.
“My left-brain and right-brain are constantly collaborating. I’m pragmatically creative. And creatively pragmatic.”
MIKE BOCCIO, FOUNDER & PRESIDENT
Mike is a professional storyteller, incessant thinker, light-hearted leader, and overall good human.
Throughout his 25-year career, Mike has advised public and private companies in all stages of their life cycles on corporate positioning, thought leadership, reputation management, media relations, and digital & social media strategy using a mix of bespoke approaches that combine left-brain pragmatism with right-brain creativity to drive desired outcomes.
Mike has architected countless successful corporate communications and public relations campaigns over the years helping some of the most iconic, respected and lauded brands, and C-suite executives enhance visibility and authentically communicate their stories, services, and value propositions in new and compelling ways. Consequently, Mike is typically one of the first calls a client makes when there is a complicated communications problem to solve or a potential PR opportunity that requires a deft, creative approach to achieve maximum visibility and outsized engagement.
He has a nose for news, a penchant for humor, and a passion for championing the underdog. He’s an open and honest counselor who prides himself on building enduring relationships with clients based on trust, mutual respect, and a commitment to excellence. This is evidenced by an impressive career client roster that includes the likes of Charles Schwab, Ameriprise Financial, LGIM America, American Express, Meta, TiVo and EPIX, as well as Staples, MarketAxess, New York Life, Chubb, SunGard, SeedInvest, Finance of America, Figure, and First American – to name a few.
Prior to founding Pragmative, Mike served as a Senior Managing Director at Sloane & Company. Previously, he was an Executive Managing Director and Head of the Corporate & Financial Services Practice at RF|Binder, and a Vice President at Intermarket Communications. Mike began his career as an independent auditor for Deloitte where he provided assurance and advisory services and financial statement audits for clients including Morgan Stanley. He also worked as a proprietary stock trader with Momentum Securities.
Let’s get started telling your story and differentiating your brand.